4.12.11

Ad compare: KFC

(2 Nov 2011) "Grandma's Porridge"



In a word--ham-fisted.

Script problems:
  • In first scene, Greatgrandmother laboriously unloads plot and back story.
  • Stereotypical ang moh client felt trite in Money No Enough, 13 years ago.
  • "What are you doing" should be "What have you done".

Camera problems:
  • While Greatgrandmother unloads plot at length, camera is uncomfortably stuck behind her.
  • Framing of ang moh client is too close-up and doesn't match framing of Protagonist.

Speech problems:
  • Protagonist stumbling over "start" and "tomorrow" should have got another take.
  • A few seconds later, he says, "I can't bring Rachew over tomorrow." Hm...
  • Greatgranddaughter accent is wack, at one point British, and at another, she says, "We rot you rat first!" Oh dear.

The rainy palette is nice, but it gives the brand such a dreary image.

(For more awkward acting over a stiff script, check out... well, it doesn't seem to have a title, so I'll use its top-rated comment, "So cheesy i feel like eating cheese fries".)

(4 Apr 2011) "One Big Family"



In a phrase--the power of suggestion.

There are two motifs, as I see it: makeshift furniture, and intimate interactions.

Spoilers of subtlety would be the lyrics "We got family", and the final lingering shot.

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